definition for: #Call2ACTION

#Call2ACTION My company MANTRA at BudgetVideo4BIZ is: Bringing the OFFLINE World to Your ONLINE Presence?. Providing Call2ACTION? Symbols as the entrance ramp to the Information Highway! Due to frequent poor implementation of QR Code [Quick Response Code] marketing campaigns in the early stages of adoption, users scanning these symbols often received less than a stellar positive experience. This has hindered the universal adoption of one of the most potentially powerful two-way communication tools used in print and digital communication. To avoid the negative connotations currently associated with the term "QR Code", I coined this term and began to assume an "Industry Thought Leadership" position - offering free education, infographics, services, and other marketing tools as resources to improve "Industry Best Practices". It is hoped we can keep and expand upon the naturally positive reaction that the term "Call2ACTION" induces when folks hear it for the first time. By following these best practices the entire world can benefit, as the scanning experience when properly created and used can deliver forms of two-way enhancing communication that are impossible to duplicate with any other medium. FREE Industry Resources: http://***