definition for: #schultzrunsstarbucksfalls

if Howard Schultz runs for President of the United States in 2020, it runs the risk of handing the election to Trump, derailing the Democratic nominee. Voters can express their concern and dismay and encourage Schultz not to run by joining a nationwide boycott of Starbucks. Every citizen can make a difference in expressing their voice even before election day.

Voters have the power of the pocketbook, and history shows that a corporation often yields to pressure from their customers when those customers boycott the business because of what they consider bad behavior. By hurting Starbucks earnings, it gives the message that patrons are not supporting the founder's political stance and hopefull effect a change.