definition for: #ideasource

The ideas start here. Branding isn’t just a cool logo. First off, it’s about understanding your product, service or cause, and looking at things from your audience’s point of view. We’ll consider every opportunity to express who (or what) your company is about via messaging, voice, packaging and business development. A comprehensive implementation, or “branding” then follows, aligning product development, establishing an integrated marketing plan and, ultimately, producing successful audience engagement. Branding, strategy, engagement, marketing, creative, writing, copywriting, art direction, product development, audience analysis, web development, real-world and digital insights and executions. We love helping others achieve their dreams and see true success! Call us at 303-666-4604, or email ideas@ideasource.com

We’re an award-winning marketing consultancy, brand development, image development, integrated marketing architect, ethical engagement advocate and all-around smart folks to have on your team. We specialize in custom strategies and solutions for marketing communications with a whole-egg approach. We help clients understand their own missions, fine tune these to best address the needs of each vertical audience they can, and want, to serve. We create architectures for websites that maximize the client’s values and their ROI. We guide the effective, ethical use of social media email for positive engagement and advocacy building. We create strategies, do wonderful branding, identity development, packaging, advertising – both traditional and Internet-based – and help keep our clients on a path to success. What makes us different is that we are first and foremost marketing people with deep experience and a passion for communicating. We focus on understanding our clients’ needs and goals, implementing solutions to achieve them and capitalizing on the brand-building potential that their resources will allow. Rather than marry ourselves to one path of development we pride ourselves on finding and managing the right partners for each client project and maintaining a deep pool of great developers, designers, writers and other resources to keep costs down and quality high. We do not follow the same path for each project, cookie-cutter solutions deliver marginal results, we thrive on innovation and creative thinking. But anyone can say this stuff. Give us a call, let’s talk about your business and see how we can help you succeed. That is, after all, what we are all about.