#CyberMonday may just be the Monday that comes after #BlackFriday but it is also one of the most celebrated shopping events in the US and some parts of the world.
Both occasions are not official holidays but are considered by many retail companies as such. #CyberMonday was first introduced on November 28, 2005 and has become one of the most exciting shopping days of the year afterwards because of the successful turnout. In 2010, shoppers spent over $1 billion on this day alone!
Although it originated in the United States, Cyber Monday has also become a common event among Internet retailers in the United Kingdom, Germany, Canada and Chile.
Avid shoppers will spend on two things mainly during Cyber Monday ?- shopping and food. Many of the huge names in retail will be offering great discounts and promos.
What's The Difference?
The big difference between Black Friday and Cyber Monday is the way that people shop. 84 percent of purchases on Cyber Monday are actually made online. The shopping holiday becomes a very good venue for people who weren?t able to shop on Black Friday or wish to avoid the hassle and rush of grabbing things at a discount just after #Thanksgiving Day. Cyber Monday has some of the biggest names in the retail industry offering their lowest prices, like Target (@Target), WalMart (@Walmart) and Best Buy (@BestBuy_Deals). Another huge advantage is that small businesses can also benefit and grow their customers by getting involved in the online activities. In fact, as early as today, retailers and consumers both are bracing themselves for the incoming frenzy by announcing where the best deals will be. Here's the Twitter activity on #CyberMonday this early. We can also see that people have been talking about the event since November 21. Courtesy of Hashtags.org Analytics
A look at what related hashtags are being used with it show us that the most popular are #BlackFriday and #Free. The account @iCyberMonday is one of its most prolific users, which upon looking at its follower count, may have just been created for this occasion as a one-stop shop for all things #CyberMonday. You can run your own analytics search on the hashtag to find out who's saying what and when at any time.
Courtesy of Hashtags.org Analytics