Vanessa Doctor

In a calamity that affects the world, the best way to disseminate information at the fastest rate is social media. Here's how to do it properly.

You can control how your followers perceive your brand on social media.

You can set yourself up to never run out of tweeting ideas by following these 5 critical steps.

There are techniques that will effectively convert followers into loyal buyers without being accused of being a hard sell.

Halloween is usually celebrated with scares -- but Twitter users this year took a turn toward humor.

You can amass a horde of followers -- but do they really think what you say matters?

You can maximize hashtag use without annoying the people around you.

The hashtag <a href='/analytics/Selfie'>#selfie</a> has been trending steadily for several months -- and for very good reasons. A "selfie" refers to a photo of yourself usually taken with a mobile device or smart phone then posting it immediately on a social media platform.

How to maximize your video's impact through Twitter and hashtag tools.

Having followers is great, but how can you be sure you're attracting the right people?

A successful hashtag has one ultimate definition -- it reached trending status.

Businesses now need a social media account if they want to expand; but where to start?

The simplified guide to why hashtags matter.

There is an ongoing debate among social media marketers regarding the true efficacy of hashtags on Facebook for campaigns.

Marketers can maximize the power of social media. Here's how.

How does knowing how many people tweeted hashtag help your business?

A social media presence can also depend largely on timing. Is your business ready?

What leads to a hashtag mistake and how to spot the signs before it blows up.

When it comes to hashtags, keep it short, simple and direct.

What drives a Twitter user to click "follow"?

A trending hashtag is almost always anchored on these five themes.

Maintaining an active and interesting Twitter account can be tedious and daunting. Here's how to lighten the load while staying on top.

You don't have to meet trolls head-on. Here's how to convert them.

See how analytics can help you better read your target market.

Taking the lead in winning social media campaigns means having these 5 must-have skills.