Nielsen Brand Effect Aims For Better Twitter Campaign Measurement
Twitter, Nielsen partnership sets goal to better measure social media effectiveness.
Watch Demi Lovato?s Hashtag-Heavy Music Video
New Demi Lovato music video rides on #UnlockHeartAttack hashtag.
Is Twitter A True Measure Of Public Sentiment?
A recent study shows that while Twitter may reflect what people are thinking -- it's only that of individuals with social media accounts.
Did the Twitter Oscars Index Really Predict the Winners?
The Twitter Index may not be fully accurate, but it gives us an idea of what the micro-blogging public thinks.
#ArchDigestGreenRoom Trends on the 85th #Oscars
The #Oscars trends on the 85th Academy Awards, but <a href="/analytics/ArchDigestGreenRoom">#ArchDigestGreenRoom</a> also has its share of attention.
Posterous Moves Into Twitter On April 30
Posterous officially migrates into Twitter on April 30, 2013.
Now You Can Use Hashtags On LinkedIn
LinkedIn quietly launches a new hashtag feature for its users.
Twitter Update Places A Value On Your Tweets
New Twitter update classifies and measures tweet value.
Marketing Online? Study Says Target "Mobile-First" Users
New Twitter study reveals "mobile-first" users are best targets for social media marketing.
AmEx Partners With Twitter For Hashtag Online Shopping
AmEx partners with Twitter to make hashtag shopping possible.
The Pope Resigns; What Now of @Pontifex?
Pope Benedict XVI steps down from the highest post in the Roman Catholic community.
New Tech Can Monitor Social Media Activity -- But What of Security?
Raytheon reveals a software that can track social media activity any time.
Twitter Ups Security After 250K Accounts Reset
A recent attack on 250,000 user accounts has prompted Twitter to finally strengthen its security with a new platform.
Buying Twitter Followers Can Destroy Your Business
Buying followers will increase your stats, but it will certainly not boost your reputation.
Twitter Acquires TV Analytics Firm
Twitter increases its focus on social TV strategies with its latest acquisition.
Watching The Super Bowl For Ads? Study Says It's Normal
Respondents of a social study revealed its the ads that bring them to watch.
#NotBuyingIt Calls Out Sexist NFL Ads
Are the latest Superbowl ads effective? Group (and public) says they're #NotBuyingIt.
Crowdfunding Site Joins the Hashtag Wagon
Kickstarter makes project funding easier online by introducing hashtagging.
Vine Experiences Porn Problems Following Twitter Acquisition
Twitter may have lofty expectations for its new acquisition, Vine, but things immediately turned bad when the app featured a short explicit video as one of its ?editor?s pick?.
Twitter, Tech Firms Receive Tax Cuts For Charitable Contributions
Twitter, along with six other tech companies based in San Francisco, will be provided with local tax breaks from the city for providing charitable contributions.
