Nintendo was placed in a compromised position after a life simulation game called ?Tomodachi Life? presented same-sex views. The handheld game was particularly created to let players explore life-like scenarios and social interaction, but it?appeared to have?drawn the line on same-sex relationships. Characters can be customized by players and even model these after real people or celebrities.
Tomodachi Life is a sequel to Tomodachi Collection, which was released in 2009. It was first released in Japan and sold 1.85 in the country. The game is set to enter North America and Europe.
Tye Marini, a 23-year-old gamer started a campaign in April 2014 to request Nintendo Co. and Nintendo of America, Inc. to include same-sex relationship choices in the game. Marini launched a petition to include gay marriage and similar same-sex options during the game. Marini is himself gay and said that the game misrepresents the real lives of people. He said that the character customization should be more dynamic. They can be named, given personality or even a voice. However, the problem starts when someone makes a gay character. The character automatically cannot fall in love with someone of the same sex.
The hashtag #Miiquality was made by Marini where he asked other users to support gays and allow Nintendo to provide updates on the game that allows same-sex relationships. Actually, there are already other existing games that allow same-sex relationships such as The Sims and The Elder Scrolls. Other games feature bisexual or gay characters regularly.
Over the past month, the hashtag has gained 7,800?tweets and over 3 million impressions.
Courtesy of Hashtags.org Analytics
Courtesy of Hashtags.org Analytics
Nintendo responded that it does not wish to show any type of social commentary on Tomodachi Life.
According to Nintendo, ?The relationship options in the game represent a playful alternate world rather than a real-life simulation. We hope that all of our fans will see that Tomodachi Life was intended to be a whimsical and quirky game, and that we were absolutely not trying to provide social commentary.?