wrinklyiam
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Definitions
created on March 6, 2023
When you join Wrinkly Old Women (WOW), we actively encourage everyone to sign a volunteer code of ethics and to conduct a basic child safeguarding awareness course.
WrinklyOldWomen (WOW) have teamed up with international NGO : Sacred Sports Foundation Inc, a non-profit, legally registered, independent, non denominational charity, founded in 2008, with a sterling track record focused on helping tackle critical social issues of unemployment, child welfare, health and youth development, fostering increased community participation in socially inclusive physical activity, alongside efforts to promote positive gender awareness and alleviating discrimination of all kinds.
created on March 6, 2023
Volunteering at WrinklyOldWomen (WOW) is such an empowering way to impact communities at home or abroad by doing something worthwhile and valuable. And it helps to improve our quality of life, build stronger social networks, meet new friends and learn new skills. There are numerous ways to give your time freely. Think of the things you enjoy and have fun doing-this could be: Working with animals or in hospitals. Community and environmental projects. Sports volunteering or assisting in afterschool academic enrichment programmes. The benefits provide a healthy boost to our self-confidence, self-esteem, and life satisfaction.
created on March 6, 2023
When you join WrinklyOldWomen (WOW), we actively encourage everyone to sign a volunteer code of ethics and to conduct a basic child safeguarding awareness course.
Wrinkly Old Women (WOW) have teamed up with international NGO : Sacred Sports Foundation Inc, a non-profit, legally registered, independent, non denominational charity, founded in 2008, with a sterling track record focused on helping tackle critical social issues of unemployment, child welfare, health and youth development, fostering increased community participation in socially inclusive physical activity, alongside efforts to promote positive gender awareness and alleviating discrimination of all kinds.
created on March 6, 2023
Volunteering at Wrinkly Old Women (WOW) is such an empowering way to impact communities at home or abroad by doing something worthwhile and valuable. And it helps to improve our quality of life, build stronger social networks, meet new friends and learn new skills. There are numerous ways to give your time freely. Think of the things you enjoy and have fun doing-this could be: Working with animals or in hospitals. Community and environmental projects. Sports volunteering or assisting in afterschool academic enrichment programmes. The benefits provide a healthy boost to our self-confidence, self-esteem, and life satisfaction.
created on March 6, 2023
Is the world really refusing to celebrate women past the age of 45? The aging code is being redefined at WrinklyOldWomen (WOW). Our ethos is attitude not age!. We're 60+, covered in laughter lines as opposed to wrinkles and form part of a global network offering access to a database of WrinklyOldWomen (WOW).
There are still so many outdated and preconceived beliefs about the 'older generation' who are being misrepresented. Especially women over 60+. People worldwide are living longer. A longer life brings with it opportunities, and that's something worth celebrating for everyone! Yet whilst the concept of aging has changed, it's not reflected in what we see, hear and purchase, from products to services to advertising as well as marketing, branding and what is portrayed in mainstream news media.
WrinklyOldWomen (WOW) born between 1946 - 1964, are the richest consumer demographic. We work. We eat and drink. We drive. We shop. We travel. We buy music. We watch sport. We attend festivals and concerts. We have fun and We spend!. So why are we being ignored?
Currently, 85 per cent of ads aimed at older people rely on stereotypes. At WrinklyOldWomen (WOW), we are representative of what 'old age' looks like, and encourage the status quo to feature more women age 60+ that look like us: diverse, modern, bold, stylish and sexy. We are cultural trendsetters and our beauty is reflected in the values we share.
created on March 6, 2023
WrinklyOldWomen(WOW)-Age 60+ redefining the aging code. Our ethos is Attitude not Age! Embracing our flaws. Loving ourselves unapologetically. We are encouraging more brands, advertising & media practitioners, products, services etc., to feature women age 60+ that look like us : diverse, modern, bold, stylish. We're cultural trendsetters and our beauty is reflected in the compassion, love and values we share. It’s time to collaborate with our global sisterhood. Its time to be WOWed!
created on March 6, 2023
Is the world really refusing to celebrate women past the age of 45? The aging code is being redefined at WrinklyOldWomen (WOW). Our ethos is attitude not age!. We're 60+, covered in laughter lines as opposed to wrinkles and form part of a global network offering access to a database of WrinklyOldWomen (WOW).
There are still so many outdated and preconceived beliefs about the 'older generation' who are being misrepresented. Especially women over 60+. People worldwide are living longer. A longer life brings with it opportunities, and that's something worth celebrating for everyone! Yet whilst the concept of aging has changed, it's not reflected in what we see, hear and purchase, from products to services to advertising as well as marketing, branding and what is portrayed in mainstream news media.
WrinklyOldWomen (WOW) born between 1946 - 1964, are the richest consumer demographic. We work. We eat and drink. We drive. We shop. We travel. We buy music. We watch sport. We attend festivals and concerts. We have fun and We spend!. So why are we being ignored?
Currently, 85 per cent of ads aimed at older people rely on stereotypes. At WrinklyOldWomen (WOW), we are representative of what 'old age' looks like, and encourage the status quo to feature more women age 60+ that look like us: diverse, modern, bold, stylish and sexy. We are cultural trendsetters and our beauty is reflected in the values we share.
created on March 6, 2023
WrinklyOldWomen(WOW)-Age 60+ redefining the aging code. Our ethos is Attitude not Age! Embracing our flaws. Loving ourselves unapologetically. We are encouraging more brands, advertising & media practitioners, products, services etc., to feature women age 60+ that look like us : diverse, modern, bold, stylish. We're cultural trendsetters and our beauty is reflected in the compassion, love and values we share. It’s time to collaborate with our global sisterhood. Its time to be WOWed!.
created on March 6, 2023
Is the world really refusing to celebrate women past the age of 45? The aging code is being redefined at WrinklyOldWomen (WOW). Our ethos is attitude not age!. We're 60+, covered in laughter lines as opposed to wrinkles and form part of a global network offering access to a database of WrinklyOldWomen (WOW).
There are still so many outdated and preconceived beliefs about the 'older generation' who are being misrepresented. Especially women over 60+. People worldwide are living longer. A longer life brings with it opportunities, and that's something worth celebrating for everyone! Yet whilst the concept of aging has changed, it's not reflected in what we see, hear and purchase, from products to services to advertising as well as marketing, branding and what is portrayed in mainstream news media.
WrinklyOldWomen (WOW) born between 1946 - 1964, are the richest consumer demographic. We work. We eat and drink. We drive. We shop. We travel. We buy music. We watch sport. We attend festivals and concerts. We have fun and We spend!. So why are we being ignored?
Currently, 85 per cent of ads aimed at older people rely on stereotypes. At WrinklyOldWomen (WOW), we are representative of what 'old age' looks like, and encourage the status quo to feature more women age 60+ that look like us: diverse, modern, bold, stylish and sexy. We are cultural trendsetters and our beauty is reflected in the values we share.
created on March 6, 2023
Wrinkly Old Women (WOW) -Age 60+ redefining the aging code. Our ethos is Attitude not Age! Embracing our flaws. Loving ourselves unapologetically. We are encouraging more brands, advertising & media practitioners, products, services etc., to feature women age 60+ that look like us : diverse, modern, bold, stylish. We're cultural trendsetters and our beauty is reflected in the compassion, love and values we share. It’s time to collaborate with our global sisterhood. Its time to be WOWed!.
created on March 6, 2023
WrinklyOldWomen (WOW) born between 1946 - 1964, are the richest consumer demographic. We work. We eat and drink. We drive. We shop. We travel. We buy music. We watch sport. We attend festivals and concerts. We have fun and We spend!. So why are we being ignored?
Currently, 85 per cent of ads aimed at older people rely on stereotypes. At WrinklyOldWomen (WOW), we are representative of what 'old age' looks like, and encourage the status quo to feature more women age 60+ that look like us: diverse, modern, bold, stylish and sexy. We are cultural trendsetters and our beauty is reflected in the values we share.
created on March 6, 2023
International partners featuring Wrinkly Old Women in their campaigns, marketing, advertising, brands, news media, tehcnology, entertainment, etc etc
created on March 6, 2023
Is the world really refusing to celebrate women past the age of 45? The aging code is being redefined at WrinklyOldWomen (WOW). Our ethos is attitude not age!. We're 60+, covered in laughter lines as opposed to wrinkles and form part of a global network offering access to a database of WrinklyOldWomen (WOW).
There are still so many outdated and preconceived beliefs about the 'older generation' who are being misrepresented. Especially women over 60+. People worldwide are living longer. A longer life brings with it opportunities, and that's something worth celebrating for everyone! Yet whilst the concept of aging has changed, it's not reflected in what we see, hear and purchase, from products to services to advertising as well as marketing, branding and what is portrayed in mainstream news media.
WrinklyOldWomen (WOW) born between 1946 - 1964, are the richest consumer demographic. We work. We eat and drink. We drive. We shop. We travel. We buy music. We watch sport. We attend festivals and concerts. We have fun and We spend!. So why are we being ignored?
Currently, 85 per cent of ads aimed at older people rely on stereotypes. At WrinklyOldWomen (WOW), we are representative of what 'old age' looks like, and encourage the status quo to feature more women age 60+ that look like us: diverse, modern, bold, stylish and sexy. We are cultural trendsetters and our beauty is reflected in the values we share.
created on March 6, 2023
Is the world really refusing to celebrate women past the age of 45? The aging code is being redefined at WrinklyOldWomen (WOW). Our ethos is attitude not age!. We're 60+, covered in laughter lines as opposed to wrinkles and form part of a global network offering access to a database of WrinklyOldWomen (WOW).
There are still so many outdated and preconceived beliefs about the 'older generation' who are being misrepresented. Especially women over 60+. People worldwide are living longer. A longer life brings with it opportunities, and that's something worth celebrating for everyone! Yet whilst the concept of aging has changed, it's not reflected in what we see, hear and purchase, from products to services to advertising as well as marketing, branding and what is portrayed in mainstream news media.
WrinklyOldWomen (WOW) born between 1946 - 1964, are the richest consumer demographic. We work. We eat and drink. We drive. We shop. We travel. We buy music. We watch sport. We attend festivals and concerts. We have fun and We spend!. So why are we being ignored?
Currently, 85 per cent of ads aimed at older people rely on stereotypes. At WrinklyOldWomen (WOW), we are representative of what 'old age' looks like, and encourage the status quo to feature more women age 60+ that look like us: diverse, modern, bold, stylish and sexy. We are cultural trendsetters and our beauty is reflected in the values we share.
created on March 6, 2023
Wrinklies : Wrinkly Old Women (WOW)-Age 60+ redefining the aging code. Our ethos is Attitude not Age! Embracing our flaws. Loving ourselves unapologetically. We are encouraging more brands, advertising & media practitioners, products, services etc., to feature women age 60+ that look like us : diverse, modern, bold, stylish. We're cultural trendsetters and our beauty is reflected in the compassion, love and values we share. It’s time to collaborate with our global sisterhood. Its time to be WOWed!.
created on March 6, 2023
Wrinkly Old Women (WOW)-Age 60+ redefining the aging code. Our ethos is Attitude not Age! Embracing our flaws. Loving ourselves unapologetically. We are encouraging more brands, advertising & media practitioners, products, services etc., to feature women age 60+ that look like us : diverse, modern, bold, stylish. We're cultural trendsetters and our beauty is reflected in the compassion, love and values we share. It’s time to collaborate with our global sisterhood. Its time to be WOWed!.
There are still so many outdated and preconceived beliefs about the 'older generation' who are being misrepresented. Especially women over 60+. People worldwide are living longer. A longer life brings with it opportunities, and that's something worth celebrating for everyone! Yet whilst the concept of aging has changed, it's not reflected in what we see, hear and purchase, from products to services to advertising as well as marketing, branding and what is portrayed in mainstream news media.
created on March 6, 2023
There are still so many outdated and preconceived beliefs about the 'older generation' who are being misrepresented. Especially women over 60+. People worldwide are living longer. A longer life brings with it opportunities, and that's something worth celebrating for everyone! Yet whilst the concept of aging has changed, it's not reflected in what we see, hear and purchase, from products to services to advertising as well as marketing, branding and what is portrayed in mainstream news media.
created on March 6, 2023
Wrinkly Old Women (WOW)-Age 60+ redefining the aging code. Our ethos is Attitude not Age! Embracing our flaws. Loving ourselves unapologetically. We are encouraging more brands, advertising & media practitioners, products, services etc., to feature women age 60+ that look like us : diverse, modern, bold, stylish. We're cultural trendsetters and our beauty is reflected in the compassion, love and values we share. It’s time to collaborate with our global sisterhood. Its time to be WOWed!.
created on March 6, 2023
Wrinkly Old Women (WOW)-Age 60+ redefining the aging code. Our ethos is Attitude not Age! Embracing our flaws. Loving ourselves unapologetically. We are encouraging more brands, advertising & media practitioners, products, services etc., to feature women age 60+ that look like us : diverse, modern, bold, stylish. We're cultural trendsetters and our beauty is reflected in the compassion, love and values we share. It’s time to collaborate with our global sisterhood. Its time to be WOWed!.
created on March 6, 2023
Wrinkly Old Women(WOW)-Age 60+ redefining the aging code. Our ethos is Attitude not Age! Embracing our flaws. Loving ourselves unapologetically. We are encouraging more brands, advertising & media practitioners, products, services etc., to feature women age 60+ that look like us : diverse, modern, bold, stylish. We're cultural trendsetters and our beauty is reflected in the compassion, love and values we share. It’s time to collaborate with our global sisterhood. Its time to be WOWed!.
created on March 6, 2023
Wrinkly Old Women age 60+ redefining the aging code. Our ethos is Attitude not Age! Embracing our flaws. Loving ourselves unapologetically. We are encouraging more brands, advertising & media practitioners, products, services etc., to feature women age 60+ that look like us : diverse, modern, bold, stylish. We're cultural trendsetters and our beauty is reflected in the compassion, love and values we share. It’s time to collaborate with our global sisterhood. Its time to be WOWed!.